Investing in Human Capital in a Technology Driven World

      Investing in Human Capital in a Technology Driven World

      The importance of tech-savvy employees has been illuminated with the recent pandemic. Meetings took place online. Communication went beyond emails and picking up the phone with Slack and other online platforms. Using cloud-based tools became the new norm. Even project management and organization online platforms saw an uptick in new users. The need for technology options for companies became more pronounced. And the need for trustworthy employees with technology-based skills to get the job done will become increasingly important.

      Technology is essential

      According to Forbes, employees will need to be able to adapt and be flexible in the post-pandemic workforce. Employees will need to prepare themselves by acquiring technology skills. The fact is that technology is not going away. Technology demonstrates the ability for many companies to continue to do business without needing brick and mortar. Digital transformation is now more important than ever. Forbes suggests that companies who are able “to use technology well to keep going and rethink their business model for the future by fast-tracking digital transformation” will move ahead of their competition.

      Trust is more important than ever

      And as more and more employees work from home, trust between employers and employees becomes paramount. Employers must trust that their employees are just as productive without being in the office. And it’s just as important that employees trust the companies they work for. It’s a two-way street that functions seamlessly when both parties respect each other’s lane. But trust is an essential ingredient whether work is done from home or the office. It allows employees to take on responsibilities that are necessary to reach company goals. Without it, there would be no guarantee of success.

      Rethinking new hires

      So, what is changing when it comes to hiring? Technology skills and familiarity with online tools and platforms may be required. Training programs to fill the gaps may increase across the board. And as before, many companies will look for someone who not only shows potential but is also a “match” for the organization. But the word “match” or “fit” can have a different meaning for each business, especially with technology playing a greater role. Whatever the case, employing a team of workers to help you reach your goals takes more than just being a good fit.

      For example, as less direct human supervision becomes prevalent, a different type of “fit” may emerge. In addition to technology skills, you may seek out a self-starter. A problem solver. Or, even someone who is motivated and more productive by working physically “alone” at home. The idea of a company culture where people gather physically day in, and day out may be less important as the new online culture emerges.

      Rethinking company culture

      So, how does this increased emphasis on technology affect your company culture? According to a Deloitte article, “In 2022, organizations are projected to spend nearly $2 trillion on digital transformation.” Working through this transformation will require an increased emphasis on creating a tech-savvy culture. But it will also require a human touch. Communication will be huge to ensure a “comprehensive and collaborative effort” to help move the culture towards a greater understanding of the transition. A transparent digital map will help employees embrace the advancement of more technology, more automation, and more software.  

      Being resilient and relatable

      Investing in technology goes hand-in-hand with investing in adaptable and flexible employees. You can have all the technology resources in the world, but unless you also have robots, you will need humans. And this stands to reason as your customers are human or at the very least represented by humans. Your employees will represent a resilient, ever-adaptable group, with an open-to-anything mindset. They will likely be the answer to changes as technological advances continue to move across the business landscape. As consumers themselves, they’ll help you gain ground and stay ahead of competitors.

      Aligning values

      But this will require a consideration of employee values. What will motivate them to help you reach your goals? Aligning employees to your vision and mission while adapting to more and more technology is crucial. And it makes sense as your company will be responsible for driving the change. But you’ll need the help and support of your employees to make it happen. Being transparent and collaborating with your employees along with effective and open communication cannot be understated. Online training, management, and communication tools are more important than ever.

      But recognizing and rewarding employees is also important. HR Technologist reminds employers that the younger, up and coming generations are looking for and even “crave appreciation beyond mere salary and perks.” Finding ways to personalize recognition through online platforms will help employees find “meaning and purpose in their contributions to their employer’s business vision.”  

      Human investment in the big picture

      If you are feeling the pressure right about now, you are not alone. The world is facing the reality of a digital age that needs humanity to play along. According to The World Bank organization, the workforce in many countries is unprepared for this fast-changing, futuristic environment that’s already here. The important thing is to begin planning with a focus on both technology and human capital to drive your business into the future. As you begin or update technologies to align with your operations, it’s equally important to invest in your employees. Invest in ways to train them and better collaborate with them. Invest in ways to bring them into your vision. For without them, a successful move to more technology will not be possible. can help you with your plans for more technology. Contact us today.