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      Thought Leadership Thinking beyond ordinary business

      Entrepreneurial Passion Versus Reality. Who Wins?

      Entrepreneurial Passion Versus Reality. Who Wins?

      Chase your passion. That’s where you’ll find success. The thinking is passion is what drives you to forge ahead. Overcome obstacles. Face uncertainties. Face-up to failures. Chase your passion and you’re that Energizer bunny that keeps on going and going....

      Charlie Katz - June 18, 2020

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      What Does it Take for a CEO to be the Last Man Standing in the Battle Against a Covid-19 Disruption?

      What Does it Take for a CEO to be the Last Man Standing in the Battle Against a Covid-19 Disruption?

      Last man standing. That phrase could well apply to CEOs running major companies and individuals running entrepreneurial start-ups during Covid-19. Companies have been tested to the extreme. A world turned virtual The litany is well known. A world turned virtual...

      There’s no Eureka Moment. So How Do You Come Up with Truly Creative Ideas?

      There’s no Eureka Moment. So How Do You Come Up with Truly Creative Ideas?

      Maybe its old hat now. Common knowledge. Eureka moments don’t just happen. Newton didn’t get hit on the head by that apple and suddenly snap his fingers and shout “Gravity!” I’ve been hit on the head by falling objects, and...

      What is the Real Value of Sticking to Your Business Principles?

      What is the Real Value of Sticking to Your Business Principles?

      The ever-changing business climate these days can test your business principles. Riding the wave of any crisis can challenge their validity, truth, and sustainability. As a business leader, you established these beliefs to be the foundation your company was built...

      Covid-19 pandemic, do you hunker down? Or do you pivot?

      Covid-19 pandemic, do you hunker down? Or do you pivot?

      Hunker down. Wait it out. Shelter-in. Take the pain. Just some descriptive words of how CEOs are dealing with the mother of all disruptions—Covid-19. Some business leaders, but not all. A disruptive mindset What I find refreshing is how this...

      What to Do When the Corona Virus Puts Your Business in Lock-Down

      What to Do When the Corona Virus Puts Your Business in Lock-Down

      For many businesses, products, and services, perhaps yours, the best of times ended the moment Corvid-19 locked our doors and turned us into hermits. It’s understandable that in a period of social distancing, perfume, designed to bring people closer together,...

      How to Lead When Your Employees Are on the Frontline of the Covid-19 Crisis

      How to Lead When Your Employees Are on the Frontline of the Covid-19 Crisis

      Front liners are our heroes. We gripe about shelter-in, they’re out there with no shelter. The risks are high and too many have paid the price. Yet, they’re out there day after day. What keeps them going? How do they...

      A Note to Entrepreneurs: Sorry, You Assumed Wrong

      A Note to Entrepreneurs: Sorry, You Assumed Wrong

      I’ll be upfront, there’s a word I abhor—assumptions. It’s led to the ruin and wreck of too many hard-working, motivated, bright entrepreneurs at all stages of their business. As someone with decades of marketing experience, I devote a portion of...

      One Caveat for Whether Your Entrepreneurial Idea Will Take Off

      One Caveat for Whether Your Entrepreneurial Idea Will Take Off

      What is the seed for entrepreneurial success? A hunger to be independent and make your own way in the world? An awesome idea that your gut tells you will make your dreams come true? Or, that favorite rich uncle who...